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Iterable's European Data Center (EUDC)

New Iterable customers can choose to host their Iterable projects and data (personal and non-personal) on Iterable's European data center (EUDC), which is in Ireland.

Iterable's EUDC is GDPR-compliant, does not send data to the US, handles data storage and data processing, and offers feature parity with Iterable's US-based offering.

For more information about this feature, talk to your Iterable customer success manager.

In this article

Organizations and projects

In Iterable, a single organization can have multiple projects, each with separate data. All of an organization's projects must be hosted on the same data center — all in the US, or all in the EU.

UserID-based and hybrid projects only

Iterable's EUDC supports userID-based and hybrid projects, but not email-based projects.

For more information about the types of projects Iterable provides, read Project Types and Unique Identifiers.

Signing in to Iterable: region-specific URLs

To sign in to Iterable:

SAML SSO: region-specific URLs

US and EU-based projects use different single sign-on / ACS / reply URLs:

  • US-based projects: https://auth.iterable.com/login/callback?connection=-saml-org-<YOUR_ORG_ID>
  • EU-based projects: https://auth.eu.iterable.com/login/callback?connection=-saml-org-<YOUR_ORG_ID>

For more information, read Setting Up Single Sign-On.

SMS providers for EU-based Iterable projects

To send SMS from EU-based Iterable projects, you can use:

  • Iterable SMS.
  • Your own Telnyx account.

For EU-based Iterable projects, Twilio is not supported.

For more information about SMS, read SMS Overview.

Email providers for EU-based Iterable projects

To send email from an EU-based Iterable project, you can use:

  • Iterable's default integration with Amazon SES.
  • An Iterable-managed integration with Mailgun, or your own Mailgun account.
  • An Iterable-managed integration with Sparkpost, or your own Sparkpost account.

For EU-based Iterable projects, Sendgrid is not supported.

To learn more about setting up email in Iterable, read Email Setup.

API keys

Every Iterable API key is associated with a specific Iterable project, which means that it's also associated with a specific data center:

  • API keys created in a US-based project can only be used with Iterable's US-based API endpoints (base URL: https://api.iterable.com).
  • API keys created in EU-based project can only be used with Iterable's EU-based API endpoints (base URL: https://api.eu.iterable.com).

For more information about API keys, read API Keys.

API documentation

You can make API calls directly from Iterable's API docs: enter an API key, choose an endpoint, specify request parameters / a request body, and submit the request.

Iterable provides two sets of API documentation:

  • API docs for US endpoints - https://api.iterable.com/api/docs.

    Requests submitted on this page are sent to Iterable's US-based API endpoints (base URL: https://api.iterable.com). On this page, you can only use API keys associated with US-based Iterable projects.

  • API docs for EU endpoints - https://api.eu.iterable.com/api/docs.

    Requests submitted on this page are sent to Iterable's EU-based API endpoints (base URL: https://api.eu.iterable.com). On this page, you can only use API keys associated with EU-based Iterable projects.

Our API Overview provides information about each endpoint, too.

SDK support

Iterable's mobile and web SDKs support Iterable's EUDC:

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