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Wove + Iterable Integration

Wove makes it possible to reach the audiences of brands complementary to yours. Include a Wove code snippet in your Iterable email templates, and your readers will see messages from your Wove network partners—who can display your messaging to their audience in the same way.

Setup

To integrate Wove and Iterable:

  • In Wove's dashboard, create and customize a tag for each of your email templates that will include Wove partner messaging.

    Creating a custom tag in Wove

  • After creating each tag, select Copy to ESP and click the copy symbol in the bottom-right corner.

    Copy to ESP button

  • In Iterable, paste the Wove snippet in your email template.

    • If you're using the drag-and-drop editor:

      • Drag and drop an HTML block onto your email template. Click on it to select it.

      • In the Content Properties panel on the right, replace the existing text with the snippet copied from Wove.

    • If you're using the HTML editor:

      • Click Source to view the HTML source.

      • Paste the Wove code snippet into the desired section of the HTML.

  • Send a test email to testemails@wove.com. Once completed, your Wove account manager will test the implementation and reach out with approval to go live.

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