Iterable's bi-directional integration with mParticle's customer data platform connects all of your data from every channel, partner, or system so that you can easily execute world-class activation and lifecycle marketing campaigns that reduce dropoff, increase retention, and drive ROI—all without code or engineering.
If you’re not already an Iterable client, request a demo to discuss how the Iterable and mParticle integration can work for you.
There are three separate ways to integrate mParticle with Iterable: audience, events, and feed. You can implement all three or just one.
Consult with your CSM to discuss how to integrate mParticle with Iterable, and check out mParticle's documentation: